The Complete Guide to Getting More LinkedIn Views

Best practices and 6 powerful tips

Duane Michael
4 min readNov 27, 2022
How to get more Linkedin views
Photo by Souvik Banerjee on Unsplash

Why is Engagement on LinkedIn so Important for Businesses

LinkedIn is a social networking site that has been designed for professionals. It is the world’s largest professional network on the internet. The importance of LinkedIn in business can be seen from its sheer size.

There are more than 500 million registered users on LinkedIn, which also makes it one of the largest social networks in the world. This means that there are millions of potential customers and clients waiting to be engaged with your business.

How to Get More Views on LinkedIn with these 6 Free and Easy Tips

1. Add a Video To Your Profile: LinkedIn offers the opportunity to upload a video for your profile page. This is a great way to stand out from the crowd, and it also allows you to showcase your personality and expertise in a short amount of time.

2. Keep It Professional: You may be tempted to share pictures of yourself with friends or coworkers on LinkedIn, but this can come across as unprofessional and might not be appreciated by future employers or clients. It’s best to keep it professional by only posting pictures that are relevant to your business or industry.

3. Share What You Know: LinkedIn is an excellent platform for sharing knowledge and expertise, so make sure that you’re always adding valuable content when you post updates on your profile page. This will help others find you more easily when they’re looking for someone who knows about their industry or profession.

4. Create Posts that Resonate with Your Target Audience: People spend time on other social networking platforms, but they invest time in LinkedIn. So make sure your posts are worth your time. LinkedIn is used by 94% of marketers to disseminate content. That explains why you should make every effort to create excellent content. With so many options available, you must provide your audience with compelling reasons to stay engaged and listen to you.

5. Use Hashtags: You’re already creating fantastic content for your target audience, but you’re still waiting for that elusive number of post views. Start using hashtags if you’re stuck here. LinkedIn Hashtags are an excellent strategy to increase post views. The best aspect is that you can see the results right away.

If you want to gain hands-on experience at the expense of your time, conduct research and develop a hashtag strategy for how you want to use them. Add hashtags to LinkedIn posts, profiles, and articles to track how they perform.

6. Post Frequently and Consistently: We cannot emphasize enough how crucial it is to post status updates on a regular basis. It will be difficult to gain views on your LinkedIn postings if you have not been consistent in your routine.

The actual question is, how frequently should you post on LinkedIn? And this is where most folks go wrong. They believe that publishing more will result in more views.

According to HubSpot, you may get the most out of this network by publishing no more than two or three times per week and no more than five times per week.

Because LinkedIn is an algorithm-based social media platform, quality takes precedence over quantity. As HubSpot shown in their post, publishing too frequently might undermine your efforts by cannibalizing results. If you make a habit of posting at a particular time and on specific days, stick to it.

Best Practices for Linkedin Marketing Strategies that Work

LinkedIn is one of the most popular social networks for professionals. It is a great place to network, find new jobs and grow your professional network. Similar to other social media platforms, there are best practices that you can follow in order to make the most of your LinkedIn marketing strategy.

Linkedin Marketing Strategies that Work
Photo by LinkedIn Sales Solutions on Unsplash

The first step would be to create a profile that highlights your skills and experience. Add relevant information about yourself and be sure to have a professional photo on the profile page. Next, create an engaging cover photo that will attract people from your industry or field of work. This should also include links to articles or posts you have written on LinkedIn so others can see what you have done before.

Conclusion

Lastly, it’s important that you are active on LinkedIn by following companies and people who interest you as well as responding to comments or messages from others in a timely manner.

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Duane Michael
Duane Michael

Written by Duane Michael

Writing enthusiast & storyteller sharing personal growth insights, and making money online information. Join me on a journey to explore & learn! 😊

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